Saturday, June 26, 2010

How to Really Get Your Music on Blogs


Personally, I find it unbelievable that there are artists out there that still don't know what promotional blogs are. Over the past few years, these little websites have set the world of DIY independent music promotion on the internet on fire, making it easy and affordable (free!) for up and coming artists to promote their new music, album, and videos to a hungry audience of obsessed music fans. I recently read a free e-book by a college student by the name of Chris Bracco called "How to Really Get Your Music on Blogs," and as a long time indie hip hop blogger, I believe Chris' ideas, attention to detail, and ways to organize your campaigns are well thought out and show you exactly how to organize your online blog promotions the easy way.

I highly recommend this quick read to any up and comer that would like to expand their listening audience.

[via. tightmixblog]

Ten Feet Deep


What happens when you play your first show ever in the deep end of a drained pool? You get a sweet new band name of course.

Ten Feet Deep, consisting of four New Yorkers: Alexander Craig (Vocals), Brendan Ryan (Guitar), Pete Chema (Bass), and Mike Leff (Drums),  are an up and coming band that have the pure pop-power to send any college bar full of cuties into a frenzy. Equipped with playful and smart lyrics, infectious pop melodies, and easy to digest concepts, Ten Feet Deep embodies what made Weezer so popular in 1994.

Their latest self titled release, which was produced by John Lissauer (Leonard Cohen, Whitney Houston) and Phillip Maniatty, might be the band's rocket ship to the radio. With contagious songs like "Worry Out," "Without Melinda," and "Hands Down," Alexander Craig proves himself a formidable pop-rock front man that was born with the ability to engage any type of ear or elitist taste-- an almost impossible feat.

I've sifted through a lot of talented bands and solo artists from various genres on BandSoup, but no other group or artist has flaunted the overwhelming radio ready, let-me-make-you-money-now pop fortitude quite like Ten Feet Deep. It's only a matter of time before this New York quartet shows the mundane Daughtry/Scott Stapp cloned rock charts how to crack a beer and laugh again.

Ten Feet Deep's latest full length LP is available now on CDBaby. Below is the video from one of my favorite songs from the record, as well as a link to their hilarious track about a chick that ruins the party (we all know one), "Without Melinda."

Click Here to Listen to Ten Feet Deep on BandSoup.

Monday, June 21, 2010

Black Rose Trick


Trudging through the gloomy afterglow of the late 80's-early 90's noise pop movement,  made popular by droning dreamers like Joy Division, Cocteau Twins, The Jesus and Mary Chain and My Bloody Valentine, are four Scandinavian shoegazers known as Black Rose Trick.

Trine Berg (vocals) and Jacob Falk (Keys, Guitar) started the project in 2007 and recently completed their pre-debut record EP, How to Handle an Eel, after three years of tears. The new EP bleeds emotion, but is tamed by a steady tourniquet of dreamy, pedal heavy guitar effects and gloomy melodies. Trine Berg's haunting vocals-- half eerie, half heavenly-- are heroin for the ears. One bump is all it will take before you are mainlining the rest of the record, pupils dilating in a drowsy pool of Mazzy Star nostalgia.

Despite the decline of "Shoegazing" artists in the late 90's, this emotionally driven, rainy day genre of music still has a wide range of listeners around the world. While the music often seems to be tailored to tear jerking indie flicks and shocking anti-drug PSA's, the raw emotion, warmth, and despair involved in each note is heavily desired in an industry riddled in corporate pop and manufactured minstrels.  It's only a matter of time before Denmark's nu (gaze) group enters the star stickered iPods of America's youth and teaches them how to feel again.

Click Here & Listen to Black Rose Trick on

15 Critical Marketing Mistakes That All Musicians Must Avoid


Since most of the artists on Bandsoup are DIY rising stars, we felt that there should be more discussion about strategies, networking, and modern industry ideas to help independent musicians through their blossoming career. Below is a great new article from MicControl's Jon Ostrow on a few critical marketing mistakes that you should avoid.

Musicians are entrepreneurs whether they want to believe it or not. By writing music under a band name, pen name or even just their own name, they have effectively created a brand that must be properly marketed if it is to thrive and flourish. But there-in lies a major problem: not all musicians know everything about marketing and they will eventually make some critical mistakes that lead to the demise of their short-lived venture. It is, however, the musicians who take the time to learn from past mistakes made by other musicians, and furthermore learn to correct these mistakes, that are the ones who build up the kind of influential brand that has lasting power.

These are 15 potentially crippling, yet ultimately avoidable marketing mistakes that are all too commonly made by the emerging music community, along with tips to help you as an artist to overcome and succeed in the best way possible:

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